Now’s on-line access via social networking and review sites has given consumers an excellent chance to express their view; both bad and good. Frank consumer reviews will uncover both negative and positive reviews. How come this is significant?
Studies have discovered 63% of these silent unsatisfied customers will not purchase from you and that 96% of unhappy customers will not whine. Yet if miserable customers are given the opportunity to whine and have their issues addressed; just 5% will not purchase from your business again.
Find Out Who is Concerned About Consumer Reviews and Why You Should Be Paying Attention
Use consumer reviews as a marketplace strategy. It’s essential not to forget there is always truth in as such grievances and, negative feedback can in fact be utilized to shape how you work. By tracking references of your business or your brand you’ve got the possibility to address issues promptly and.
Your customers believe that their feedback is essential to your business and that you care when you ask for negative feedback. What matters is the fact that you’re concerned enough to listen and act on their opinions in an open and fair issue.
Requesting for consumer reviews shouldn’t be restricted to online businesses. They use these reviews shape how they do business and to develop their online reputation.
Ask the open ended question like: What did you think of the services that you purchased last week? Look here, I have mine.
